C&M Espresso Bar

C&M Espresso Bar


Drinking coffee is just essential for Australian people. Combined with good meals and friendly service in a tiny cozy espresso bar is just made everyone’s day to be perfect. For this branding commission, we’re dealing with different cultural and mindset than Indonesian that we used to know.

One of the challenges is to create a friendly coffee shop brand design that could bridge the business and its Australian target market while promoting the “attractive taste” of C&M’s foods and beverages. As the result, we created colorful and fun design using simple geometrics and shapes to describe C&M friendly service and delicious menu.

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Art Direction,Advertising,Branding,Stationery Design,Graphic Design,Signage/Direction Design,Creative Concept,Print Design,Typography